• Pedro Marques Industrial Engineering, Faculty of Engineering, ULHT
  • Arlindo Silva
  • Elsa Henriques



This paper explores a successful case of a product-service system (PSS). To meet the requirements of the client's needs and the existence of many technologies, business models and innovations involved in its conception and development, a conceptual framework of the ideation process is purposed in order to explain how the company met the requirements of such technical complexity, adding value to customers, stakeholders, and the company itself. Cases found in the development and implementation phase of the PSS displays the correspondence between the proposed framework and the case study. Furthermore, a relationship between creativity and systems' architecture is explored.

Author Biographies

Pedro Marques, Industrial Engineering, Faculty of Engineering, ULHT

P. Carmona Marques is a PhD in Engineering Design & Advanced Manufacturing by IST-MIT (2012), MSc in Engineering Physics (FCUL) and Degree in Industrial Engineering by FCT-UNL. Permanent Member of Portuguese Engineers Association since 1998. Currently, Invited Adjunct Professor at ISEL and Assistant Professor at ULHT of Industrial Engineering & Management. Research interests in Product Development, Innovation Systems and Asset Management.

Arlindo Silva

Before joining SUTD in 2015, Arlindo brings with him 20 years of teaching and research experience at the Dept. of Mechanical Engineering, University of Lisbon (UL), Portugal, where he taught Materials, Design and other Engineering related topics at all levels of higher education. He has written 2 books and co-edited 2 more, published over 100 articles in journals, conferences and book chapters, and filed over 50 patents with his students on innovative designs. He was also a Senior Materials Education consultant at Granta Design Ltd, Cambridge, UK, and is an active member of PDMA, ASEE, ASME, DS and SPEE.


2018-08-31 — Updated on 2020-04-17